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The Internet Is My Domain

A digital marketer by trade, I keep up with what is being published online and how it's published

My Work = Social Media

I help global brands build communities online, and help them keep up with evolving trends.

I’m a Measurement Nerd

Measuring performance is essential for businesses in so many ways, so it is something I like to talk about.

Recent Posts

Channel The Big Fundamental

As a basketball fan, I was luckier than you. Tim Duncan was drafted by the Spurs when I was 10 years old. I grew up watching “The Big Fundamental” execute the crap out of every game and now he has the rings to show it. While the Spurs are exciting to watch, you rarely notice […]

Why Build a Website?

So there I was, staring at a screen full of HTML. My curiosity got me through the first three hours, but I still had five hours left of the work day. So, naturally, I started to change things, and went to see what happened on the live website. “Oops! That completely ruined the formatting, better […]

Should Brands Take A Summer Vacation?

Ah summertime, when living is easy… Except if you’re a brand trying to rise through the clutter knowing that your audience is consuming less media and outside playing more. I sometimes wonder, especially in an environment where budgets are extremely light, if it is worth brands considering closing up shop for the summer and then […]

If You “Cup Test” Me, I Won’t Work For You…

Recently Fast Company posted an interview with HubSpot’s David Cancel. Discussing the interviewing techniques that Cancel uses in interviews. The primary example was a leaving a cup on the table; seeing if at the end of the interview, the candidate would leave it, or throw the cup away. Well, I have some opinions to share […]